Membership Strategy & Planning
Empower your team, drive growth & achieve success
A clear membership strategy is crucial for organisations looking to grow, retain, and engage their members effectively. Without one, efforts can become reactive and unfocused, leading to missed opportunities and declining engagement. A well-defined strategy ensures alignment with organisational goals while delivering real value to members.
Key benefits of a strong membership strategy:
- Improved member retention – Understanding member needs and expectations helps create tailored experiences that keep them engaged.
- Sustainable growth – A strategic approach attracts the right members and ensures long-term financial stability.
- Stronger member relationships – A clear plan fosters meaningful connections, increasing loyalty and advocacy.

Propeller Solutions
Membership Strategy Programme
Leading with Vision and Purpose
Coaching-driven strategy development for lasting success
Our Membership Strategy Programme, helps organisations craft membership strategies that deliver measurable results. Whether you’re overcoming challenges, defining a new direction, or equipping your team with the tools they need, our programme is designed to support you every step of the way.
Although our programme is structured to provide a clear pathway to success, it’s also fully tailored to meet the unique needs and goals of each organisation. We work closely with you to ensure the approach aligns with your priorities, empowering your team and driving meaningful, sustainable growth.
We take a hands-on, practical approach, actively engaging teams in the learning journey. Together, we craft a clear, actionable strategy designed to deliver measurable results and drive meaningful change.
- Practical Tools and Skills: Equip your team with the skills and resources needed to confidently address challenges and implement effective solutions.
- Collaborative Strategy Development: Involve your team in crafting a clear, actionable strategy that ensures ownership and alignment across the organisation.
- Focused on Results: Drive meaningful change with measurable outcomes that align with your business goals.

Practical solutions, real results
Build Resilience
by diversifying your customer base and creating a clear strategy to achieve your organisational goals.
Empower Teams
Empower your teams by enhancing their skills, confidence, and fostering a culture that fosters growth.
Increase Capacity
By streamlining processes, and fostering a flexible, agile culture to seize opportunities.
Engage Leaders
Shaping the organisations future, drive momentum, and ensure lasting change.
Our Strategic Approach
We tailor each programme to meet your organisational needs. But in essence we divide the programme into four key stages:
Review and Discovery
We assess current challenges, opportunities, and organisational goals through collaboration and research.
Engage & Mentor
We actively involve and empower staff through workshops and mentoring, fostering ownership and a shared vision for success.
Strategy Development
together, we design a detailed, actionable plan tailored to organisational needs and priorities.
Implementation & Support
We help implement the plan with hands-on support where needed, ensuring smooth execution and sustainable progress.
Don't wait for success
Ready to engage your teams?
Book a free meeting to discuss your challenges and explore a different way embed strategy into your organisation at every level.